Araix Rand 
Most authors spend enormous energy getting readers to their page. But the moment a reader lands and is ready to buy, many authors hand them a puzzle instead of a path. This is the problem that guided selling solves. What is guided selling? Guided selling is the practice of organizing your buying options so that … Read more
There’s a moment in Amazon’s history that most people overlook. In the late 1990s and early 2000s, the company was being called “amazon.bomb.” The stock was cratering. Analysts were furious. Jeff Bezos was pouring money into infrastructure and customer experience, things that wouldn’t pay off for years. Wall Street called it foolish. And Bezos just … Read more
Every author knows the feeling: you want to do something, but something stops you. That something is friction, and it’s everywhere in the publishing world. It lives in your reader’s buying journey, in your own daily workflow, and sometimes even in the writing itself. But here’s the counterintuitive part: not all friction is the enemy. … Read more
Generating an ISBN barcode seems simple, right? But many publishers, especially those self-publishing, stumble on a crucial detail: hyphenation. Incorrectly generated barcodes, often due to unreliable online tools, can hinder library cataloging and even signal a lack of professionalism. This guide cuts through the confusion, explaining why hyphenated ISBNs matter and how to leverage official ISBN data to create barcodes that are not just valid, but industry-standard.
Book funnels are an excellent way to launch a new book, grow your audience, and boost sales. But how do you create a successful book funnel? In this article, we’ll take a look at the essential elements of a successful book funnel and how you can put them to work for you. A book funnel … Read more
Introducing Publisher Rocket’s powerful features for keyword research, competition research, categories research, and Amazon advertising keyword research. With the keyword search feature, you can gather valuable information about individual keywords and assess marketplace demand for effective book launch planning. The competition research feature provides insights into competing books, including formats, categories, sales, and more. Categories research helps you find suitable book categories for specific keywords. Lastly, the Amazon advertising keyword research feature helps you identify keywords used by advertisers to promote their books, allowing you to target your Amazon ads effectively. Discover how Publisher Rocket can enhance your book marketing strategies.
This blog post provides a comprehensive guide to help authors plan a successful book launch. It emphasizes the importance of defining the target audience and messaging, choosing the right date, deciding between an invite-only or open launch, selecting an appropriate venue, planning pre-launch events and activities, developing PR and marketing strategies, considering hiring a professional PR team, having reader reviews ready, and building excitement and anticipation.
A Book Cover Work is the first thing a reader notices and it has the power to draw them in and make them pick up your book. It is important for authors to create a good book cover design that conveys the message of their story in an aesthetically pleasing way.
Get the step-by-step guide on how to write, market, and publish your book without having an existing audience. Think you need to know to launch your book successfully.